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Module 4 : Systems Thinking for MSLs

About the Course

Tivmek Academy’s course on Systems Thinking for MSLs equips learners with a holistic framework to understand how scientific, clinical, operational, and stakeholder components interact within the broader healthcare ecosystem. The program highlights how adopting a systems mindset allows MSLs to anticipate downstream impacts, identify root causes, and contribute more strategically to cross-functional decision-making. By exploring real-world case studies, participants learn to map complex relationships, recognize patterns, and navigate the interdependencies that shape product success—from early evidence generation to post-launch execution


Provides a clear and practical introduction to the regulatory landscape governing pharmaceuticals, biologics, and medical technologies. Participants learn the foundational principles of regulatory strategy, compliance, product submissions, and lifecycle management, gaining insight into how regulatory professionals guide products from development to approval and post-market oversight. Through real-world examples, case discussions, and expert instruction, the course highlights how MSLs and medical teams support regulatory success—by providing scientific context, generating compliant data, and facilitating transparent communication with stakeholders. Learners gain a practical understanding of how regulatory and medical functions collaborate to ensure patient safety, product quality, and ethical market access.


This course also provides participants with a solid foundation in how healthcare products are evaluated, priced, reimbursed, and brought to patients. The program covers key concepts such as health technology assessment, payer engagement, evidence requirements, and reimbursement strategies. Through real-world case studies and expert-led instruction, learners explore how medical and market access teams collaborate to generate clinical and economic value, communicate evidence effectively, and support informed payer and policy decisions. By linking scientific data to patient and system outcomes, participants gain practical insight into how strategic market access drives real-world product success and patient impact.


A practical introduction to how pharmaceutical companies ensure patient safety and uphold ethical, regulatory, and quality standards. Students learn the fundamentals of safety surveillance, adverse event reporting, risk management, and global PV requirements, alongside key principles of compliance, audit readiness, and policy adherence. Through real-world examples and expert instruction, the course equips learners with the essential knowledge needed to navigate both safety and compliance functions and support responsible product oversight throughout the lifecycle.

Your Instructors

Dr Joseph Tcherkezian, PhD & Dr Jean De Serres, MD

Joseph Tcherkezian, PhD, is the co-founder of Tivmek Academy and a seasoned life-sciences leader with over 20 years of experience in drug development, medical affairs, regulatory strategy, and commercialization across multiple therapeutic areas. He has successfully launched more than a dozen therapies and has held senior roles leading MSL teams, shaping evidence generation strategies, and driving medical excellence. With deep expertise in the Canadian healthcare landscape and strong relationships with key opinion leaders, Joseph brings a unique blend of scientific rigor, industry insight, and practical experience to his teaching. At Tivmek Academy, he is dedicated to empowering the next generation of medical, regulatory, and market access professionals through high-quality, real-world training.

Dr. Jean De Serres is the co-founder of Tivmek Academy and an accomplished biopharmaceutical executive with extensive experience in research, medical affairs, and organizational leadership. Over his career, he has held senior roles across the life-sciences sector, contributing to the development, evaluation, and successful launch of multiple therapies. Known for his strategic mindset and commitment to scientific excellence, Dr. De Serres has guided cross-functional teams, built strong partnerships with healthcare stakeholders, and supported innovation across diverse therapeutic areas. At Tivmek Academy, he brings a wealth of practical industry expertise and a passion for mentoring, helping learners build the knowledge and confidence needed to thrive in medical, regulatory, and market access roles.

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